As I prepare to publish my fifth novel, Hanging From the High Wire, I have of course been looking for ways to get this book the attention it deserves. I’m very proud of this book as it deals with, among other things, parenthood, and just how overwhelming that can be. I am hopeful that it will be a subject that many can relate to, and therefore a bestseller.
What I have discovered is that advertisement is costly, and surprisingly competitive. I was prepared for some cost, but now books have to have five star reviews before these advertisers will even accept your money. One of the more popular outlets is Bookbub. If they accept your book, they will promote you to thousands of readers for a price. In anticipation of my upcoming publication I have been checking into what other authors have reported to be worthwhile. Bookbub scores highly, but there are two things that bother me; 1) they often describe books as having anywhere from 750 to 1500 reviews, which seems ridiculous. It also makes me wonder if people are paying for reviews much in the same way that they pay for twitter followers. 2) they push you to put your book up at a reduced price, if not for free.
The one complaint I have heard about Bookbub is that their readers feel entitled to free books and rarely buy anything. Yes, if they download your book enough you may be declared a bestseller, but what good is that if you don’t make a dime? If I want to give away my work, I certainly don’t need to pay Bookbub $200 for the privilege, right?
Soon I will begin approaching other bloggers who cater to an audience of parents, in the hope of writing some guest posts along with a mention of the book, but I feel compelled to try something new this time, and maybe Bookbub is worth a shot. I’m just really torn though.
What say yee? Yay or Nay?